Award for regionality in East Tyrolean tourism

Austria

13/November/2026

Award for regionality in East Tyrolean tourism

Regionality is an important component of sustainable tourism development. The "Consciously Tyrol" initiative highlights the use of local food products in the restaurant and hotel industry. As part of the awards ceremony for the Lower Inn Valley and East Tyrol, seven East Tyrolean businesses were recognized for their commitment at the Aktivhotel Schweizerhof in Kitzbühel.

The following 7 businesses have received the “Consciously Tyrolean” award

  • Gradonna Mountain Resort Chalets & Hotel, Kals am Großglockner

  • Dolomiten Residenz Sporthotel Sillian, Sillian

  • Hotel Gasthof Unterwöger, Obertilliach

  • The Ortnerhof Hotel & Apartment House – Riding Stable, Prägraten am Großvenediger

  • The Gannerhof, Innervillgraten

  • Hotel Hinteregger, Matrei in East Tyrol

  • The Oswalderhof, Obertilliach

The award-winning businesses demonstrate how regional food products can find a firm place in tourism. By collaborating with local producers, they strengthen local agriculture, promote regional value creation, and make Tyrol's culinary diversity accessible to visitors.

Regionality as added value for guests and businesses

The "Conscious Tyrol" initiative highlights the importance of local food products in Tyrolean tourism. When restaurants and hotels increasingly focus on regional products, not only do farms and food producers benefit, but also guests who discover East Tyrol's culinary specialties.

The award recognizes businesses that incorporate regionality into their daily offerings, thereby contributing to strengthening regional supply chains. At the same time, it highlights the close connection between agriculture, gastronomy, and tourism. Through their commitment, the award-winning East Tyrolean businesses help to raise awareness of the origin and quality of local food products and to preserve the region's culinary identity.

District winners: Consciously Tyrolean businesses in East Tyrol

Great joy at the Gradonna Mountain Resort Chalets & Hotel in Kals am Großglockner: As part of the "Consciously Tyrol" awards, the resort not only received a prize but also the special honor of being named "District Winner of Consciously Tyrol Businesses in East Tyrol." Quality, origin, and enjoyment play a key role at the Gradonna Mountain Resort. The district winner award is a special recognition of the team's commitment and an incentive to consistently pursue their regional focus, thus also underscoring the close connection between high-quality hospitality, authentic culinary experiences, and East Tyrolean agriculture.

“This award is a great honor for our hotel and a wonderful confirmation of our commitment to regional products. It shows how important cooperation with local producers is,” said hotel director Thomas Krobath and head chef Michael Karl.

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