The Group les Sommets Partners with POW Canada to Help Protect Our Winters

The Group les Sommets is proud to announce its partnership with Protect Our Winters Canada (POW Canada) as a member of the POW Canada Ski Resort Alliance. This collaboration marks another important milestone in the company's sustainability journey and reflects its commitment to actively contributing to climate protection, preserving natural environments, and safeguarding the winter seasons that sustain our industry.

Bringing the Outdoor Community Together to Protect the Places We Love

Protect Our Winters Canada is a national organization that mobilizes the outdoor community to protect the places and experiences they care deeply about. Its community brings together 46 500 members, including outdoor enthusiasts, professional athletes, scientists, industry brands, ski resorts, and business leaders, all united by a shared vision: protecting access to clean air, clean water, and a healthy planet.

Through its education and advocacy initiatives, POW Canada works to represent the interests of outdoor communities and the economies that depend on them, advance clean energy across the electricity grid, and protect communities and natural areas from wildfires. Its approach empowers outdoor enthusiasts to become active advocates for climate action.

A Partnership to Protect Our Winters and Our Industry

For the Group les Sommets, this partnership is a natural fit. Climate change poses significant challenges to the future of winter seasons and the long-term sustainability of the snow sports industry. By joining the POW Canada Ski Resort Alliance, the Group les Sommets aims to add its voice to those of other industry stakeholders in support of meaningful initiatives that advance climate action and protect the communities whose livelihoods depend on the outdoors.

This partnership will also create opportunities to engage our guests and employees around this shared mission. POW Canada will provide the Group les Sommets with educational resources, communication tools and expertise in community engagement and advocacy to help strengthen these efforts.

The Group les Sommets has recently achieved Level 5 of GreenStep's Sustainable Tourism Program, the highest level of recognition offered through the program. This new partnership with POW Canada directly supports the Group les Sommets' ongoing commitment to continuous improvement in sustainability. It builds on the organization's existing environmental initiatives while adding a stronger collective dimension to its commitments.

“Our mountains are much more than places to enjoy outdoor sports; they are part of our identity and natural heritage. We have a responsibility to help protect them and take meaningful action to preserve the winters we love. This partnership with POW Canada allows us to join forces with a community of like-minded advocates and continue moving our sustainability efforts forward,” says Pierre Charest, Vice-President of Operations and Retail, and Chair of the Group les Sommets' Sustainability Committee.

Together, the Group les Sommets and POW Canada are committed to advancing a cause that matters to us all: protecting the places we love so that current and future generations can continue to enjoy them.