Skida Enters Fourth Year of Partnership with U.S. Ski & Snowboard

Skida and U.S. Ski & Snowboard are proud to announce the fourth year of their official partnership.

“With so many World Cup races on home snow this winter, we can’t wait to see fans in the stands wearing the same gear as the team they’re cheering for,” said Skida founder Corinne Prevot. “Heading into our fourth season together, we’re more committed than ever to this partnership and to growing a love of winter sports across the country.”

To celebrate the 2026–27 season, Skida is launching a co-branded capsule of neck warmers, headbands, and hats. The capsule will feature the “Star Power” print, a playful, pattern hand-painted by Skida Founder Corinne that celebrates high ambitions of U.S. Ski & Snowboard athletes by capturing the magic of shooting for the stars and dreaming big, evoking a sense of cosmic wonder.

“Skida shares our commitment to excellence, community and the future of winter sports,” said Trisha Worthington, Chief Revenue Officer at U.S. Ski & Snowboard. “We’re thrilled to keep building on our partnership with them, and excited to see athletes and fans in the new print.”

Since 2023, Skida has been the official headwear and accessories partner of U.S. Ski & Snowboard. The partnership heads into a season packed with home racing: from Killington and Copper Mountain in November to the Stifel World Cup Finals presented by Clourflared in Sun Valley in March, U.S. fans will have more chances than ever to cheer the team on in person.

In addition to its direct partnership with the U.S. Ski & Snowboard,, Skida will also continue to support U.S. Ski & Snowboard athletes through its Athlete Program. Released shortly after the team “Star Power” accessories is a capsule featuring three original prints designed by Paula Moltzan, Ryan Cochran-Siegle and Julia Kern.

“We’ve worked with athletes for more than 15 years, and it’s always a delight to help bring their designs to life,” said Prevot. “Each one tells a little story about where they come from and what keeps them going through a long season. We’re excited to support these athletes, and to give fans a way to wear a piece of their journey.”

About the athletes:

• Paula Moltzan (Alpine, Stifel U.S. Alpine Ski Team) – A veteran slalom and giant slalom racer and University of Vermont graduate, Moltzan won bronze in the team combined at the Milano Cortina 2026 Olympic Winter Games. She is in her eighth season with Skida and her 13th on the Stifel U.S. Ski Team. Her print, “Alpenbloom,” is a tribute to the beauty of what can grow and blossom in tough conditions.

• Ryan Cochran-Siegle (Alpine, Stifel U.S. Alpine Ski Team) – A Vermont native from the storied Cochran ski-racing family, Cochran-Siegle won super-G silver at Milano Cortina 2026, his second Olympic silver after Beijing 2022. Last season he also made the downhill podium at Beaver Creek and Crans-Montana. His print, “Under the Lights,” is inspired by Friday nights skiing under the lights at his family’s home ski hill, Cochran’s.

• Julia Kern (Cross Country, Stifel U.S. Cross Country Ski Team) – A two-time Olympian based in Vermont, Kern is a two-time World Championship medalist, most recently winning team sprint silver in Trondheim in 2025. She placed sixth in the sprint at Milano Cortina 2026. Her print, “Hot Lap,” reflects Kern’s fiery determination and speed on the course.

The full capsule, including hats, neck warmers, headbands and co-branded fleece, is available at https://skida.com/collections/athlete-us-ski-team-collaboration-prints.

Founded in 2008 by Corinne Prevot, Skida makes performance headwear and outdoor accessories known for playful patterns and technical materials. From its headquarters in Burlington, Vermont, the company handles design, production planning and distribution, and works to reduce its footprint through domestic production, recycled materials and upcycled fabrics. Learn more at skida.com.