ISPO News Round-Up

For the first time, a limited release of 3,000 Super Early-Bird tickets will be available at €29 - the lowest price to experience the world’s leading sports, outdoor, and winter trade expo.

Once they’re gone, they're gone.

Two days of insights, trends, and connections await. Discover the innovations shaping sport and outdoor, tackle industry challenges alongside experts, and meet the people driving growth.

WHY TRADE SHOWS STILL MATTER

The sports and outdoor industry is evolving faster than ever, driven by new technology, sustainability demands and shifting retail models. Despite the rise of digital business, trade shows remain essential for real-world product demos and face-to-face networking. ISPO, the most established event in this sector, has entered a new era with its move to Amsterdam RAI, reflecting wider changes in how the industry gathers and collaborates.

NEW WORLD-CLASS VOICES JOIN THE STAGE

Here‘s a brief look at some of the leaders joining the programme:

• Margit Gosau CEO Sport 2000

• Ger Wright, VP Sales EMEA,New Balance

• Tamara Friessnegg, Founder, Global Game Shapers

• Augustus Doricko, Founder and CEO, Rainmaker

• Emma Mason, CEO, World Federation for Sporting Goods Industries

• Benjamin Aidan Partnership Director,Protect Our Winters Europe

With many more to be announced, ISPO 2026 will deliver one of the strongest content line-ups amongst industry events to date.

FESI joins as an official partner

FESI, the Federation of the European Sporting Goods Industry, represents companies across the European sporting goods sector, advocating on key EU policy and regulatory issues including sustainability, digitalisation, product compliance, trade, and the promotion of sport and physical activity. Collaborating with ISPO strengthens FESI's influence by providing access to international networks, industry insights, and strategic partnerships.

THE 2026 EXHIBITOR LIST IS NOW LIVE

Discover the brands already confirmed for ISPO 2026. From heritage names to emerging innovators, the 2026 exhibitor list spans the full breadth of the sports and outdoor industry. Whether you're sourcing new product lines, scouting emerging brands, or reconnecting with long-standing partners — start planning your time on the show floor now.

HOSTED BUYER PROGRAMME

Are you coming to ISPO to buy or scope new products?

As a hosted buyer, you'll connect with the world's top outdoor, winter and sporting brands, discovering new products, forging strategic partnerships, and gaining insights that drive your business forward. If you're actively involved in purchasing and sourcing decisions within the sporting goods, outdoor and winter sports market, you can register your interest today.

Places are limited so get in there quick!