Just 3 months to go until Snow Show London 2026

Winter's coming! The 50th edition of the snow show London returns to Olympia in just 3 months time...

This year, Snow Show London is bigger than ever, with five live theatres full of expert talks and demos, the return of the iconic Fashion Show showcasing the latest winter sports gear, destinations from across the planet helping you to discover the perfect place for your next trip and getting into the mountain vibe in our Alpine bar with live music direct from the Alps.

Whether you’re starting a pre-season fitness regime, fine-tuning your carving technique, updating your gear or planning the ultimate trip, our world-class speakers will help you get the very best out of your wintersports passion, and become the skier or snowboarder you’ve always wanted to be.

And to celebrate the countdown to 2026 we have FREE and 50% tickets available in limited quantities for those that move quick! See the codes below, and click the GRAB YOUR TICKETS button to join us this year!

TICKET DISCOUNT CODES

• FREE SATURDAY TICKETS SSLSAT100OFF

• FREE SUNDAY TICKETS SSLSUN100OFF

• FREE WEEKEND TICKETS SSLWEND100OFF

• HALF-PRICE SATURDAY TICKETS SSLSUN50OFF

• HALF-PRICE SUNDAY TICKETS SSLSUN50OFF

• HALF PRICE WEEKEND TICKETS SSLWEND50OFF

JUST SOME OF THE EXHIBITORS AT THE 2026 SHOW…

• 3 Zinnen Dolomites, Andorra, Arlberg, Baqueira Beret,Bivio Travel Livigno , Cape Smokey, CARV, Colorado Cortina Dolomiti, Crystal Ski Holidays, Disability Snowsport UK,Epic Pass, Fall-Line, Gurgl, Hakuba ValleyIcebreaker Chalets, Ikon Pass, Inghams Ski,Japan , NSSA, Norway: Home of Skiing, Oetztal, OnTheSnow,Panda Optics, Profi Tours,Ross Woodhall Fine Art Photography, Sauze Online Sauze Stayz, Scandinavian Mountains Airport,  Ski Club of Great Britain, Snow Magazine, Snowcoach Holidays, Solutions 4 Feet, Sunweb, Red Bull, Warren Smith Ski Academy, Wildtrack Nordic

FIVE LIVE THEATRES. ENDLESS IDEAS.

From pre-season conditioning and injury-proof workouts to bootfitting, freestyle tips and family-friendly trip planning, every session is designed to help you ski stronger, travel smarter, and make the most of your winter.

AN ICON IS BACK: FASHION SHOW AT SSL2026.

Over the show's ilustrious 50 year history one of the most enduringly popular features has been the Fahsion Show. We're bringing it back for the 50th show, don't miss this celebraiton of the latest in ski and snowsports gear from fahsion to high function and everything in between

BRING THE KIDS! LOTS FOR FAMILIES AT SSL2026

Family snowsports holidays create memories for life, so get the whole family ready for winter at Snow Show 2026. With plenty to do from our giant winter wonderland to the ever popular virtual reality snowball fight (not just for kids..) and our brand new ski simulator the show is great day out for all.

GRAB YOUR TICKETS HERE