Winter 27 Ski Bookings Soar as Club Med Sees 13% Growth

Club Med has posted record breaking results for their Winter 27 sales opening which closed on Friday, closing at a 13% increase on last year.

Peak demand was driven by New Year’s Week 2026, with December departures up 12.4%, closely followed by February Half Term and Easter 2027. The top performing resorts were Club Med La Plagne, which saw a +31% increase since bookings in last year’s sale, followed by Les Arcs Panorama which saw a +23% increase, and the Exclusive Collection resort Club Med Tignes at +15% increase, followed by Alpe D’Huez at +14%.

Sales from loyal and repeat customers were up 23% vs last year, demonstrating that Club Med’s established customer base continues to prioritise securing their preferred resorts and dates early. Sales from indirect partners were also up 12.2% vs last year, underlining the continued strength of Club Med’s travel agent network.

Nicolas Bresch, Managing Director of Club Med UK, Ireland and the Nordics, said: "A huge thank you to all our trade partners, whose continued efforts have been key to making this record-breaking sales opening a success."

Club Med’s Summer 2027 sales opening, including the highly anticipated Club Med South Africa Beach and Resort, will take place from Tuesday 24th March - Friday 27th March 2026, with pre-registration starting from Monday 2nd March 2026.