KÜHL Launches Reactiv Series, Bringing Graphene Technology To Outdoor Apparel

KÜHL, a premium independent outdoor brand, launches the first baselayer and midlayer series to feature its innovative KÜHL Graphene Grid Fleece. Available in both men’s and women’s silhouettes, the ReactivTM Series leverages KÜHL Graphene Grid Fleece to regulate body temperature by rapidly absorbing and distributing heat. It’s naturally odor resistant, hypo-allergenic, moisture-wicking and quick-drying – packing a punch in performance no matter the conditions.

“We are incredibly proud of the technology woven into this collection,” said Sarah Scott, Marketing Manager and Product Specialist at KÜHL. “Unlike traditional fabrics that primarily insulate or wick moisture, KÜHL’s Graphene Grid Fleece can do both. Graphene actively transfers heat away from hot spots and distributes warmth to colder areas, creating a self-regulating microclimate for the wearer.”

In addition to the graphene heat-dispersion technology, the ReactivTM Series features 3D articulated patterning, hybrid fabric weights (lighter in sweat zones), natural odor resistance, and a gridded interior to further elevate the advanced temperature regulation, moisture management, and all-day comfort.

Silhouettes for both men and women include:

• ReactivTM Grid Full Zip Hoody (midlayer): MSRP $179
• ReactivTM Grid Full Zip (midlayer): MSRP $169
• ReactivTM Lite Quarter Zip (baselayer): MSRP $119
• ReactivTM Lite Crew Long Sleeve (baselayer): MSRP $109

In addition to superior thermal regulation, graphene is also known for its durability, UV protection and wicking. Fabrics incorporating graphene show improved resistance to wear, abrasion and tearing. They can provide increased protection against ultraviolet radiation, as well as help reduce humidity next to the skin.

The ReactivTM Series featuring KÜHL Graphene Grid Fleece is available online at kuhl.com and in select retailers nationwide.

KÜHL iss an independent brand began in the snow-covered peaks of the Wasatch Mountains